VIX owner Cboe jumps into prediction markets to build on zero-day options growth
Global markets operator Cboe has launched its first prediction markets products to meet consumer demand in the fast growing sector.
Last updated: 2026-06-24 09:50:58 ET
Pulse AI Brief
Updated Jun 24, 2026 9:00 AM ET
Cboe Global Markets, owner of the VIX volatility index, has entered the prediction markets space with its first products. The move capitalizes on surging retail and institutional demand for zero-day options and event-based wagering.
Cboe (CBOE) is diversifying revenue streams beyond traditional derivatives and volatility products into faster-growing prediction and event markets. This positions the exchange to capture flows from the retail trading boom and institutional hedging demand for binary outcomes.
The expansion signals regulatory acceptance of prediction markets and reflects structural shifts in how traders hedge tail risk. Cboe's entry legitimizes the category and may accelerate adoption among institutional investors seeking alternative risk management tools.
Global markets operator Cboe has launched its first prediction markets products to meet consumer demand in the fast growing sector.
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