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BBC Business · May 19, 2026 4:23 AM EDT Consumer

Starbucks Korea sacks CEO over controversial 'Tank Day' promotion

Starbucks withdrew the campaign for its drink tumblers after many said it referenced a bloody crackdown.

Starbucks Korea sacks CEO over controversial 'Tank Day' promotion
Image BBC Business

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  • SBUXStarbucks Down

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How this story developed

3 reports over 9h 17m
  1. BBC Business You're reading this Starbucks Korea sacks CEO over controversial 'Tank Day' promotion Strong bearish −65
  2. Business Insider Chinese brands coming for Starbucks, Nike, and your wallet Neutral 0
  3. New York Times Business Starbucks Korea CEO Fired Over 'Tank Day' Ad Evoking Country's Brutal History Strong bearish −77

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